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Online casinos changed the game by bringing the world of casino gaming to the gambler’s fingertips, yet they didn’t stop there. The gambling industry is one of the most rapidly evolving industries out there. They have to be, to meet the demand of their massive user base.
For example, in the UK alone, it is estimated that around half of the population gamble at least once a month, and almost a quarter do so daily, and the way the majority of these people gamble? With their phone or devices at online casinos.
But how exactly are these casinos evolving, and how does this evolution enable them to keep up with the times? In this article, we’ll answer just that.
The Demand for Choice
Humans love choice. We like the freedom it gives us, alongside the feeling it imparts when we know we are in control. This is an element of human psychology that some online casino sites have managed to capitalise on.
Any UK gambler will know that the British regulating body, the UK Gambling Commission, can be quite restrictive when it comes to what games they have on offer and what rules have to be followed. That is where offshore casinos come into play for British gamblers. These casinos have a tendency to offer bigger game libraries and more impressive bonuses, and are a prime example of online casinos that have evolved in a way that directly meets their consumers’ needs. You only have to take a look at a non GamStop review to see the many exciting features and bonuses these casinos provide to their players.
An Evolving Financial Landscape
The days when all transactions were made with cash or a card are far behind us. When the internet began to take root as an essential tool across the world, other, often quicker and more secure payment methods began to emerge, such as e-wallets.
More recently, cryptocurrency has stepped onto the scene, creating a dynamic and thrilling investment for countless investors across the globe. In the UK, it is estimated that 12% of residents own or have owned cryptocurrency, which is up from the 10% reported in previous findings.
Online casinos that have evolved to allow and even encourage other payment methods to be used on their site are, in essence, casting a bigger net and are certain to entice more gamblers from different walks of life. As such, many evolve to allow for the use of alternative payment methods, with the most successful realising the potential of crypto casinos.
The Influence of Tech
Evolving online casinos make the most of other evolving and emerging trends in the tech industry. For example, several virtual reality (VR) casino games already exist which can be played on gaming consoles. Inspired by this, and the constantly evolving tech behind VR, online casinos are working towards creating fully VR casinos that could bring the glitz and glamour of a traditional setting to the punter’s home. On top of that, these casinos will use haptic sensors on the gamblers’ hands, which they can wear to accurately imitate the feeling of cards or chips on their person while playing.
Similarly, another aspect of tech that has evolved exponentially in recent months is that of artificial intelligence (AI). Many different sectors, including e-commerce and Healthcare, have begun to integrate AI in order to meet the demand of customers and relieve some of the workload from staff.
Online casinos are no exception either. AI integration into the online casino can lead to a more personalised experience for the user, access to constant, intelligent customer support, and even improve the overall security of the sites. Already, many online casinos have introduced AI into the running of their platform, and both operators and customers alike are excited to see what innovations this might bring in the future.
Conclusion
Casinos have come a long way from their roots, and they will continue to do so indefinitely. The reason for this is quite simple. Time moves quickly, and successful industries, such as casinos, must match that speed in order to stay relevant. Once, casino games could only be accessed by visiting a brick-and-mortar venue, but then the internet emerged, and soon after, online casinos appeared. Similarly, when, in 2009, the first cryptocurrency was invented, the very first crypto casinos started to take the stage only a year later.
In essence, online casinos evolve to stay relevant, to always meet customer demand, and to try and stand out against their competitors. What that means for us as punters, however, is that the online casino world will always remain one of excitement and change.